I started my career in public relations at Sunshine Sachs and later transitioned to social media, blending my love for visual creativity and strategic marketing. My social journey began at the travel and lifestyle brand, Away, where I embraced various roles from content curation to photoshoot production to team leadership. After five years on Away's social team, I shifted to brand marketing, overseeing integrated campaigns across multiple channels, including email, e-commerce, retail, social, and paid media. I also restarted Away's influencer marketing from scratch, streamlining it to meet business goals while staying budget-conscious. Currently, I consult for Poète, an early-stage startup, focusing on influencer and brand partnerships.

On a personal note, I’m a nature-loving avid reader with a passion for sustainable living, wellness, and adventure. Whether I'm lost in a podcast or lost in the great outdoors, I'm committed to fostering a healthier planet and promoting personal well-being. I moved to London in winter of 2023, where I love to explore new cities, beaches, and mountains.

Based in London, I work virtually across the UK and US. Let’s work together!